Brian King has been working hard on the NLOL 2007 DVD, and we're incorporating a game into the DVD. It's a simple version of an Alternate Reality Game, but it's more like a scavenger hunt of clues. Clues will be everywhere - buried in easter eggs on the DVD itself, in NLO episodes, and in the website, forums, and more.
The first people to find all the clues will be rewarded. The first person to find them all gets ultimate bragging rights and a $100 gift certificate to the NLO store. If you're in the first 25 people to find all the clues, you'll get other stuff from the store for free.
We're making it fairly easy this year, but next year, we plan to make the rabbit hold deeper.
So the game starts now. Clues are out there now, and more will be appearing before the DVD's start showing up on your doorstep. For some you're going to have to work together. Some, I suggest you keep to yourself. On the DVD, hidden in an easter egg of course, you'll be told a site to go to, and there you will have to enter all the clues in order to claim your prize.
- DO NOT reveal the site to go to to enter your clues and claim your prize. Call it "the claim site". This will only be revealed on the DVD.
- You must have purchased a DVD in order to claim a prize. While you can discuss strategies for cracking theclues on the DVD, do not reveal any specifics (numbers, locations, etc.).